Thursday, September 11, 2014

Our New Vera Wang Wedding Album: Black and White

We're so excited that our new Vera Wang On Weddings album is finally out in the market. Carefully curated for the fashion-forward bride, this second volume is brimming with modern, elegant designs featuring unexpected details, rich new textures and a fresh color palette meant to truly capture your individual style.

To celebrate these new designs, we'll be featuring a series of posts dedicated to our favorites. First up: black and white! This color combo manages to feel both classic and modern at the same time, which is why we're delighted it's so on trend right now.

The bordered card with a matching bordered envelope is a steadfast favorite in our collection. This time around, we gave it the "black tie" treatment, making it the perfect suite for an elegant, contemporary affair. We also love the oversized ampersand and sweet graphics on the schedule card that add a touch of playfulness.




Thursday, August 28, 2014

Real Weddings: Sara and Eddie

Thick ecru cardstock with painted gold edging and black thermography. Photo courtesy of Elario Photography.

While many brides find the invitation design process a bit intimidating, Sara had a bit of an advantage as a former employee of a SoHo stationery store. So when it came time to design the invitations for her New York-to-Massachusetts wedding (which is quite fitting, considering the couple managed a NYC-Boston long distance relationship), she was prepared. Here, she talks to us, among other things, about why, when it comes to choosing wedding invitations, timing is everything.

Tell me how you and your fiance met, and how did he propose? 
We met at a bar in the lower east side in 2009 (it still happens!) and had a long distance relationship from NYC to Boston until I officially moved to the city.  
Photo courtesy of Elario Photography

The proposal: He conned me into going to Bryant Park to meet his "new boss" at a "work function.” Of course there was no "work function." He stopped me in front of the fountain (he also had a coworker sitting at a cafĂ© table with a camera to secretly capture the moment!) and began a speech both of us forgot instantly amidst the moment, got down on one knee and pulled out a ring box! Of course I screamed yes, cried  (yelled at him to make sure he wasn't joking!) and hugged him. Afterward, he took me to our favorite restaurant and brought me to the wine cellar where all of our families and close friends were waiting to celebrate! It was SO special. A night I will never forget.

Tell me about the process of choosing/designing your wedding invitations — did you have something in mind going into the process and did that change as the process went on?
I actually used to work at a stationery store in SoHo as the custom print manager! So I was very well versed in many different brands going into the process. [William Arthur] was always at the top of my list with the ability to create something from scratch and uphold the quality I wanted within my budget. I knew I wanted something classic and romantic—mixing the thick ecru cardstock with painted gold edging and black thermography was the way to go.
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